Require Job Design / Competencies:

• Bachelor’s degree in Public Relations, Marketing or a related field.
• Minimum 3–5 years of experience in public relations, preferably within the FMCG industry or PR agency managing FMCG accounts.
• Hands-on experience in media coordination, press release writing, and event planning.
• Proficiency in Burmese and English preferred.
• Proven track record of successful PR campaigns and media coverage.

Job Description:

• Assist in developing and executing integrated PR strategies to support brand positioning and product campaigns.
• Coordinate media outreach efforts, including drafting press releases, scheduling interviews, and maintaining relationships with media personnel.
• Support the organization of PR events, press conferences, sampling events, and brand activations.
• Collaborate with cross-functional teams including sales, brand marketing, digital, and trade marketing to ensure PR alignment.
• Manage day-to-day interactions with influencers, bloggers, and KOLs in the FMCG space.
• Monitor media coverage, collect competitive insights, and prepare PR performance reports.
• Contribute to the management of public image and corporate reputation across multiple platforms.
• Assist in handling crisis communication and prepare timely internal and external statements.
• Support budget tracking and ensure efficient use of PR resources.